Title:  Brand Experience Manager

The Opportunity

• Brand Experience Manager at a growth-oriented energy company
• Will play a key role in bringing our brand to life across every touchpoint of the customer journey.
• Responsible for shaping and reinforcing the brand’s personality, this role ensures that what we stand for—our tone, look, feel, and promise—is consistently and compellingly expressed across all environments: from the retail store itself to store signage and packaging, to the pump experience, to digital engagement and loyalty.
• Ideal for a creative yet business-minded thinker who thrives at the intersection of branding, customer experience, and retail execution. You will collaborate closely with merchandising, operations, digital, and design partners to infuse the brand into the everyday customer experience—and build emotional resonance that turns customers into loyal fans.
• In a world where brand differentiation matters more than ever, this role ensures that our brand isn’t just seen—it’s felt. Whether it’s a clean pump, a clever sign, or a seamless app experience, the Brand Experience Manager helps ensure every detail builds pride in the brand and loyalty from our customers.
• Reporting to the Director of Customer Experience.

Key activities include: 

• Define and evolve the brand’s voice, visual language, and personality across physical and digital channels.
• Ideate and implement brand-enhancing visuals and experiences in-store.
• Ensure brand consistency across store environments, packaging, pump decals, uniforms, in-store signage, and customer communications.
• Collaborate with the loyalty team to deliver a brand-aligned customer experience through digital.
• Develop and maintain brand guidelines and playbooks for internal and external partners.
• Work with cross-functional teams to evaluate new initiatives, ensuring brand alignment and impact on customer perception.
• Monitor brand health metrics and contribute to strategies that increase brand equity, emotional connection, and repeat visits.
• Brand positioning, identity systems, and multi-channel marketing
• Managing creative projects and working with designers, agencies, or in-house creative teams.

Note: This description is intended to give you a general overview of the position. Additional responsibilities and opportunities may be identified based on current business needs. 

Qualifications

To meet the basic qualifications for this role, you will have legal authorization to work permanently in the United States for any employer without requiring a visa transfer or visa sponsorship.

Additional qualifications include: 

• Bachelor’s degree or equivalent experience preferred.
• Minimum 3 years of experience in brand marketing, customer experience, or retail marketing, ideally in consumer-facing industries like retail, CPG, or QSR.
• This is an in-office position in Houston.
• Must be willing to travel up to 20% of the year to collaborate with our retail operations teams in Hawaii, Washington and Idaho.
• Strong attention to detail with the ability to translate high-level brand strategy into practical customer-facing assets preferred.
• Passion for storytelling and delivering memorable, on-brand customer experiences preferred.
• Excellent collaboration and communication skills preferred.

About Us 

At Par Pacific, we own and operate market-leading energy and infrastructure businesses in logistically complex markets. We have built a team of oil and gas industry veterans and subject matter experts to lead our organization with an entrepreneurial spirit and a collaborative, problem solving approach. We bring our diverse strengths and motivation to complex markets where we seek out diamonds in the rough. As a nimble, growing organization, we actively pursue new opportunities with corporate financing know-how, respond to local market demands, and adapt to changing external environments.

More Good Reasons to work for Par Pacific

Unique Culture 

There is nothing ordinary about Par Pacific -- a niche player in the energy space. And there's certainly nothing ordinary about Par Pacific employees. We are driven, hardworking, entrepreneurial-minded professionals who love to win. If that describes you, you'll fit right in. 

Location, Location, Location 

Because Par Pacific operates in some of the most beautiful places throughout the country, our employees get to make these places their home and enrich their lives. The office where you'll work is in the CityCentre in Houston, Texas, located on the west side of Houston near I-10 and the Sam Houston Tollway. It's a vibrant area of the city with plenty of places for lunch or to wind down after work.

Opportunistic growth strategy 

At Par Pacific, we look for operations with strong fundamentals and great employees who can move a business forward. Our management team has deep experience in the energy industry, as well as in leading mergers, acquisitions, and integrations of newly acquired companies. 

Focused on the future

We are an energy company that has recognized the imperative and embraced the opportunity to begin the transition from fossil fuels. We are developing products that help reduce greenhouse gas emissions.

Excellent compensation and benefits

In addition to a competitive salary, we offer a strong comprehensive benefits package that includes medical, dental and vision insurance, a robust allotment of paid time off, a 401(k) with company match, retirement savings plans, educational reimbursement, and more. Full-time employees (and their families) are offered medical (with prescription coverage), dental, vision, voluntary critical illness, accident, life/AD&D insurance, Flexible Spending Account and Employee Assistance Program.  Employees can purchase company stock at discounted prices through the Employee Stock Purchase Program. 

Our Headquarters

Par Pacific Holdings, Inc., based in Houston, Texas, owns, manages and maintains interests in energy and infrastructure businesses. We are a growing energy company focused on renewable and conventional fuels in the Western United States. Par Pacific also owns 46% of Laramie Energy, LLC, a natural gas production company with operations and assets concentrated in Western Colorado.  Our common stock is publicly traded on the NYSE under the trading symbol "PARR".  

Our Refineries and Logistics Operations 

We own and operate refineries in Hawaii, Montana, Washington, and Wyoming, with total operating throughput capacity of over 219 Mbpd. Par Pacific owns and operates one of the largest energy networks in Hawaii with 94,000 bpd of operating refining capacity, a logistics system supplying the major islands of the state and 90 retail locations. In the Pacific Northwest and the Rockies, Par Pacific owns and operates 124,000 bpd of combined refining capacity and related multimodal logistics systems. 

Our Retail Operations 

We own and operate over 90 retail locations in Hawaii under the Hele and 76 brands and over 30 retail locations in Washington and Idaho under the nomnom brand. 

Par Pacific is an equal opportunity employer

Par Pacific prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, genetic information or any other status protected by applicable law.  

Note: Par Pacific will not accept calls or unsolicited resumes from third-party recruiters. All candidates are required to apply through this web posting.